DENSO is one of the world's leading innovators and manufacturers of ignition technology, including spark plugs.
We were the first company to produce long-life automotive Iridium spark plugs, and invented the world's smallest, most efficient 0.4mm Iridium tip.
With 97% market coverage in Australia and DENSO's unsurpassed reputation for technological superiority.
The DENSO difference:
Using its patented Iridium alloy, DENSO was able to shrink the center electrode to 0.7mm, dramatically improving ignitability and longevity.
It is no secret that Iridium is 6 x harder, 8 x stronger and could take temperatures of 650°C hotter than platinum (i.e. exceeding 2454°C).
Through patented technology, including a 0.4mm diameter centre electrode - the Iridium Power plug produces the hottest, most concentrated spark with the lowest voltage and outperforms any plug today.
The DENSO difference:
There wasn't a welding tool hot enough to melt an iridium electrode tip to a nickel base. That is until DENSO pioneered their patented Laser Welding Process that provides a 360° seal so reliable the electrode resists wear even in the worst conditions.
To improve firing performance, the contact area between the electrode and the flame nucleus needs to be reduced in size. This is why the electrode was made as fine as possible to a diameter of 0.4mm. Compared to normal Spark Plugs, with a spark gap of 0.8mm, the ignitability limits are better by 2.5.
The required voltage in the Iridium Power plugs is between 3 & 5 kv less than normal plugs. This is due to the ultra-fine 0.4mm diameter ground electrode and U-groove design. Because required voltage is kept low, Iridium Power can be used in high performance engines and for high response driving.
When an engine is idling, firing can become particularly bad. Because Iridium Power plugs have a low required voltage and high ignitability, sparking continues to work properly during idling. Whereas normal plugs have highly variable revolution counts, Iridium Power plugs maintain very smooth idling. Also, because combustion is good, the explosive energy raises the revolution count.
Iridium Power spark plugs enhance the performance of an engine. Acceleration is improved when compared against normal spark plugs.
When Iridium Power spark plugs are used, accidental fire and misfiring rarely occurs under various driving conditions. Therefore, combustion is extremely good. In turn, a healthy engine can be maintained and fuel consumption improved.
Designed for durability under the most extreme conditions, DENSO's patented Iridium alloy is six times harder and eight times stronger than conventional Platinum making it possible to shrink the center electrode to 0.7mm, dramatically improving ignitability and longevity.
Engineered with a 0.4Mm diameter iridium centre electrode and a 0.7Mm platinum-tipped ground electrode; the iridium tt delivers more complete combustion giving you superior fuel economy and increased power.
The DENSO difference:
The most advanced technology in the world has been employed to enable use of an electrode only 0.4 mm in diameter. The smaller the electrode the more concentrated the electric potential at the tip. This results in more complete combustion which is good for all types of driving - the engine starts easily, there are fewer misfiers, acceleration improves along with fuel economy.
The complete Iridium TT Spark Plugs range is highly consolidated, comprising of 19 convenient part numbers that together offer an impressive coverage of top selling Australian car parts.
The innovative U-Groove design that helped to make DENSO spark plugs famous, employs a unique, channeled ground electrode designed to generate a larger spark at the point of ignition.
Greater spark energy than ordinary plugs means improved flame travel, producing more complete, consistent, and efficient combustion.
A true world first, DENSO's patented twin tip (TT) spark plugs feature a nickel centre and a ‘twin' protruding ground electrode with a slimmer 1.5mm diameter.
The DENSO difference:
The additional tip on the ground electrode results in less obstruction of spark growth, while still maintaining the same gap. Less interference at the spark origin (quenching) means better ignitability for a more powerful and fuel efficient combustion.
Due to its excellent ignitability there is better combustion - even with leaner mixtures, resulting in less misfiring than a standard plug. Tests show that when comparing a Standard Plug to a TT Plug, fuel consumption improves by up to 5%, meaning those regular and longer journeys become more economical.
The complete Nickel TT Spark Plugs range is highly consolidated, comprising of 19 convenient part numbers that together offer an impressive coverage of top selling Australian car parts.