DENSO to Establish New Company in Germany to Develop Image Recognition Technologies


Global automotive supplier DENSO will establish DENSO ADAS Engineering Services GmbH (DENSO ADAS) in Germany on May, 2016 to enhance the development of safety technologies, and the new company will develop image recognition technologies for advanced safety. In line with this development, DENSO ended its joint venture, ADASENS, with FICOSA International, S.A.

DENSO is developing safety technologies to reduce road traffic accidents which are a serious social problem. DENSO has been enhancing its efforts to develop advanced safety systems (e.g. automated driving, autonomous emergency braking) and advanced sensing technologies.

DENSO will work with DENSO ADAS to improve development of sensing technologies for detecting obstacles around a vehicle based on image recognition, to help achieve automated driving and advanced driver assistance systems.

DENSO has developed technologies and products in an effort to realize an accident-free automotive society. Based on these technologies, DENSO will continue toward creating a safe and reliable automotive society for all people around the world, including drivers and pedestrians.

Profile of new company

1. Name

DENSO ADAS Engineering Services GmbH

2. Location

Lindau, Germany

3. President

Georg Geduld

4. Establishment

May 2016

5. Capital

600,000 euros (Approx. US$0.7 million)

6. Ownership

DENSO International Europe B.V. (100%)

7. Employees

About 40 (by 2018)

8. Business description

Development of image recognition technologies for advanced safety

* The foreign exchange rate used in this news release is US$1.1 to the Euro.